Where Do You Place Your Display Ads?

According to the latest numbers from market-research outfit comScore, Facebook is leading the pack with their share of display ads at 23%. This is mostly because search engines like Google and Yahoo rely more on text-only advertising, than display ads. This is in stark contrast to Facebook, where display ads are much more common, appearing … Continue reading

Instant Search Results with Google Instant!

Google Instant is a relatively new feature to Google that allows searchers to find relevant results as keywords are typed. It has business owners everywhere wondering what the impact will be on their SEO and SEM strategies. The biggest impact will be made on the “long tail” or on the businesses that fall much farther … Continue reading

Advertising Tips to Live by for Your Small Business

Advertising is a crucial part of marketing your small business. It helps customers learn about your product or service, and if done correctly, it should help customers recall that product or service when they need it. Here are some tips to keep in mind when constructing an ad campaign for your small business: Make it … Continue reading

Website Content Automation

Do you ever get tired of generating content and think of using an automation tool? Using an automation tool to generate content for your website on an on-going basis may seem like an efficient and smart idea but the truth is, it really isn’t! For starters, automation tools aren’t able to detect the quality of … Continue reading

Conversion Optimization

Everyone knows that because of the way the internet is designed and utilized, businesses tend to lose nearly fifty percent of the visitors to their website on the first page. How can small businesses take action against this dismal conversion rate? The answer is quite simple – have a well designed website! The design of … Continue reading

Small Businesses Respond to the Recession

According to a study done recently by Citibank, many Small businesses have found ways to work around the recession, and still love doing what they’re doing. Citibank’s survey indicates that 68% of small business owners have made changes in the way their businesses are run to adapt to the recession. And despite the fact that … Continue reading

Facebook “Checks in” With Geo-Targeting app

A new Facebook app is changing the way small businesses use internet marketing, yet again. The newly introduced Facebook Places geo-targets customers, much like the popular social networking websites like Foursquare and Gowalla. Facebook Places allows businesses to interact with customers in their area. Facebook users can share their location and their activities with their … Continue reading

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