Connecting Your Website with Email Marketing

No matter how much effort you put into your website, people just won’t look at it without being prompted. This is the unfortunate truth for many small business owners who have websites where they occasionally post new material. Unlike blogs and other social media sites, potential customers don’t check their neighborhood small business websites on a regular basis.

Enter Email Marketing. A quick and easy way for small business owners to alert their potential customers of interesting changes to their website. Email marketing is a good way to keep potential customers informed of what’s going on in your company, and ensure that they’re seeing your new content.

Companies are relying more and more on Email marketing to draw traffic to the company website by contacting people who have indicated interest in their company. Try it out and see how much more traffic your website can generate when people are given a friendly reminder that it’s there!

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